foto la niña

about la niña

My journey through the world of mezcal began no more than 4 years ago when I traveled to the magical city of Oaxaca for the first time. During that visit, I had the chance to learn about this spirit thanks to a good friend, and heir of a great tradition of mezcaleros in Santiago Matatlán, also known as the World Capital of Mezcal. Captivated at first by the mystery of the unknown, I let myself get taken away by desire. A desire that slowly turned into passion and then a full understanding for everything that is behind a single sip of mezcal. In the quest for knowledge I was taught that after an investment of over eight years of passionate hard labor, the end product is a handcrafted artisanal potion that captivates even the most skeptics of us. It was at that moment that I began the best journey of my life!

- Cecilia Rios Murrieta "La Niña del Mezcal"

the story

La Niña del Mezcal began as the dream to create one of the best mezcals of Oaxaca. With passion and determination, I embarked on a journey through Oaxaca in search of the best producers. After discovering different regions like Santiago Matatlán, known as the World Capital of Mezcal, and going alongside my mother into the sierra of Santa María Zoquitlán, as well as the paradise of San Juan del Río we found not only great mezcals, but incredible families that have been producing this majestic spirit for many generations. We have discovered that mezcal is not like any other spirit, and it is through mezcal that we have been blessed with the generosity of the very noble people who have opened their doors to us, for which we will always be grateful.

As I was learning more about the production of mezcal I realized that most people, and especially Mexicans, knew very little about the subject. That was when I decided to create a blog to talk exclusively about mezcal. What I didn't know then, was that while I was reasearching and sharing what I knew with my readers, I was discovering just how proud I felt for being Mexican. In Mexico, I have had the opportunity of meeting several producers, who as myself, are very proud of showcasing their artisinal products such as cheese, wine, craft beer, chocolate, preserves, and much more. That is how mezcal will take you to a world beyond your wildest dreams. How, when you taste a new agave varietal you learn a bit more about Mexico and if you pair it with a piece of handcrafted chocolate you experience a moment you will never forget. This is how through a vast array of Mexico's spirits I intend to tell my love story for Oaxaca and Mexico.

mission, vision and values

MISSION

The Mission of La Niña del Mezcal is to be the world’s leading Mexican Spirits company. Using our portfolio of premium quality brands we seek to develop the most creative, innovative and sophisticated mezcal experiences in the world.

VISION

Our vision is to enhance the industry of mezcal in the world and spread the word of good mezcal one sip at a time. 

VALUES

  • Leadership: We are leaders in our industry and our communities.
  • Passion: We are committed in heart and mind about delivering exceptional mezcal experiences. 
  • Innovation: We are committed to continued innovation through our product lines and experiences.  
  • Excellence: La Niña del Mezcal strives toward setting a high standard of excellence and maintaining that high standard in the quality of all of our products.
  • Synergy: Two heads are better than one, and we encourage the creation of alliances with other Mexican artisanal producers to promote Mexican cultural and gastronomic heritage.  
  • Diversity: We believe in the power of diversity. A multi-cultural background and an inclusive environment is one of the core values that is key to our success.